The first animated book of gifs was our most elaborate extension of GIPHY's BE ANIMATED ethos. 35 International artists created all new animations, which we were translated to 85 coil-bound pages through a plethora of animated effects like lenticular holograms, flip books, image sequences & physical stickers.
The book – sold in boutique book stores and museum gift shops, and preserved as an interactive object on the projects website – went on to win a pair of ADC awards in the print category.