10 year run as GIPHY's brand team, designing almost every touchpoint and powering self-expression for billions around the world.
When we first met with GIPHY, they were a team of 5 in need of a logo. When we uploaded our last GIF, they had 100+ employees and had been acquired by Meta. In between those bookends, our brand's unmistakable look and attitude was extended to events and merch, had work work featured in museums, and left behind a library of original content with billions of views.